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BAR Advertising Campaign

The British Association of Reinforcement (BAR) is a trade association for all UK manufacturers and fabricators of reinforced concrete. They required an advertising campaign to raise the profile and benefits over using steel construction.
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Disciplines Involved
The Concrete Centre Awareness Campaign
Disciplines Involved
Corporate Literature | Print Advertising | Photography & Art Direction
BT Branded Collateral
Disciplines Involved
Branding & Identity | Corporate Literature | Digital Media | Packaging | Print Advertising | Photography & Art Direction